Europay-MasterCard-VISA (EMV) – an international standard that stands for bank card operations with chips.
The EMV standard defines the physical, electronic, and informational interactions between a bank card and a payment terminal for financial transactions.
Based on the ISO / IEC 7816 standards for contact cards, and the ISO / IEC 14443 standards for contactless cards.
One of the disadvantages that bank cards with EMV chips are slower in processing. The swipe cards are literally showed faster results than chip ones.
The cardholders, who use EMV technology has more security when providing card-present transactions. However, they provide a lack of protection for online transactions. This vulnerability is the most vital in the growing sphere of e-commerce.
Studies show that such a technology has proven itself in the processing of payments. Consequently, merchants who neglect cardholder data protection are at considerable risk.